easyfundraising is a simple, free way for your football club to raise money when supporters shop online. Here’s everything you need to get started and make the most of your fundraising potential.
1. Why Use easyfundraising?
It's free to use – there’s no cost to your club or your supporters.
Every shop counts – the more supporters you have, the more donations you’ll receive. Big purchases like holidays or insurance renewals can earn significant amounts.
Extra tools to help – our browser extension (Donation Reminder) ensures supporters never miss a chance to raise.
2. Get Supporters on Board
The first step is to get players, coaches, family members and fans signed up to support your club. Match days are perfect, you’ve got your supporters there already. Posters in the clubhouse and WhatsApp messages from coaches really help get people on board
Great opportunities to promote:
- Match days at the clubhouse or pitch side
- WhatsApp groups and Facebook pages
- Club newsletters or emails
- Team chats and group messages from coaches
For larger clubs, ask individual team managers or coaches to help share your cause page with their squads.
3. Share Your Cause Page
Make it easy for people to support you by sharing your cause page link widely:
- Include it in your club emails and newsletters
- Post it in WhatsApp and Facebook groups
- Add it to your website or team pages
- Display posters in the clubhouse or around the pitch
4. Use Our Free Resources
To help you spread the word, we’ve created ready-made tools and templates including:
- Posters for match days and the clubhouse
- Pre-written email wording
- Social media messages
You can download these here: https://www.easyfundraising.org.uk/promote-my-cause/
Final Tip
The most successful clubs keep reminding supporters about easyfundraising regularly throughout the season. Include it in weekly team comms, updates from the chairman or coaches, and social media posts.