easyfundraising is a simple, free way for your rescue to raise money when your supporters shop online. Here’s everything you need to get started and make the most of your fundraising potential.
1. Why Use easyfundraising?
It’s completely free – no cost to your rescue or your supporters
Raise through everyday shopping – thousands of retailers donate when your supporters shop online
Bigger purchases mean bigger donations – like insurance, holidays or home improvements
Browser extension (Donation Reminder) available – helps your supporters never miss a chance to raise funds
2. Get Supporters and Volunteers Involved
The first step is to get your volunteers, adopters, fosterers, and wider supporter network signed up to raise donations. Every time your volunteers or supporters do their normal online shopping, they could be raising money for your rescue – at no cost to them.
Great places to share your cause:
- Facebook pages and groups
- Volunteer WhatsApp chats
- Rescue newsletters or email updates
- In-person adoption or fundraising events
Remind them how the money helps – donations can help cover food, vet bills, neutering, vaccinations, and rehoming costs.
3. Share Your Cause Page
Make it easy for people to find and support your rescue.
Share your cause link in:
- Your Facebook group or page
- WhatsApp groups and supporter chats
- Email bulletins or newsletters
- Printed posters at events or your rescue centre
Don’t forget to pin or highlight the link on your socials so it’s easy to find year-round.
4. Use Our Free Resources
We’ve created free resources to help you spread the word with minimal effort.
Includes:
- Posters and flyers
- Email wording you can copy and send
- Social media templates
You can download these here: https://www.easyfundraising.org.uk/promote-my-cause/
Final Tip
Don’t be afraid to repeat the message – people often need a few reminders! Re-share your cause link regularly and update your community on the donations you’ve raised together.